About Kevin Masson

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So far Kevin Masson has created 6 blog entries.
26 08, 2019

Top 20 Ways To Instantly Reduce STRESS

2021-05-06T11:59:27-05:00By |

The Dirty Little Secret Stealing Your Gains, Stress In today's fast paced quick fix shiny object society, it safe to say that people are simply stressed the hell out. Between hours of aimlessly scrolling through social media feeds, main lining simulates and spiking caffeine to just "get through" the days, and [...]

4 03, 2019

Strength, The Cornerstone of Health & Performance

2020-05-27T19:51:47-05:00By |

Why Strength Training Is The Foundation For ALL Training If there’s one type of training program that’s closest to a one-size-fits-all program, that would be strength training. It’s because optimal physical performance is truly all about strength. The world’s top athletes all do strength training exercises because if they’re not physically strong, [...]

12 11, 2018
  • heat is the new ice

Stop Icing Your Injuries: Why Heat Is The New Ice

2018-11-12T18:56:52-06:00By |

Why Do People Still Ice Injuries? For decades, the go-to advice when treating an injury was the acronym RICE, rest, ice, compression, elevate. We've all heard it before, if you get hurt, you ICE that injury right away! But as athletes, coaches and rehab professionals, we need to stop blindly buying into [...]

15 05, 2018
  • compression

The Science Behind Compression Technology For Performance Recovery
Do Compression Socks, Tights and Boots Really Work To Enhance Recovery?

2018-05-15T09:28:17-05:00By |

Does Compression Help Expedite Recovery? Compression garments are quickly becoming very popular for both gym users and athletes alike, for aesthetics, comfort and also their aid in recovery. For the athlete, the crucial point is that compression garments can help them to recover much quicker from their activities, thus promoting better performance. [...]

16 01, 2018

The Science Behind Cryotherapy, Ice Baths, Fat-Loss and Recovery

2020-05-04T17:52:57-05:00By |

Cryotherapy and other thermal agent based modalities are the latest rage in today's sports performance and fitness industries. But with people shelling out hundreds of dollars on these cryotherapy tanks, float tanks, ice-baths, infrared saunas (the list could go on and on) the question remains, is there any actual scientific benefit to [...]


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