12 11, 2018

Stop Icing Your Injuries: Why Heat Is The New Ice

2018-11-12T18:56:52+00:00 By |

Why Do People Still Ice Injuries? For decades, the go-to advice when treating an injury was the acronym RICE, rest, ice, compression, elevate. We've all heard it before, if you get hurt, you ICE that injury right away! But as athletes, coaches and rehab professionals, we nee [...]

5 11, 2018

Big Ass = Big Lifts: 10 Badass Posterior Chain Building Exercises

2018-11-05T15:10:55+00:00 By |

"I've Never Seen a Strong Person with a Small Ass." Legendary strength coach Louie Simmons has a way with words, doesn't he? But the man does know a thing or two about building a big, strong powerful posterior chain arguably better than any other coach on earth. Training the [...]

30 10, 2018

The Impending Doom Diet: Chronic Macro Counting Gone Wrong

2018-10-30T13:10:06+00:00 By |

Humans: The Only Dieting Species On Earth The word diet has become synonymous with suffering.  The more restrictive a diet is, the more hardcore the dieter feels. Even to the point of bragging about it like you deserve some sort of medal for putting yourself such a dubious c [...]

22 10, 2018

Top 6 Exercises To Take Back Your Shoulder Health
Struggling With Shoulder Pain and Injuries? Do These 6 Exercises...

2018-10-23T08:49:29+00:00 By |

Rebuilding Shoulder Strength, Stability & Performance When it comes to excelling at pull-ups, bench press or literally ANY other movement on earth, having strong and stable shoulders, and also being able to control the mobility of your shoulders and shoulder blades is ab [...]

15 10, 2018

There’s No Such Thing As Injury Prevention
Redefining The Way We Look at Pain, Injuries & Recovery

2018-10-15T16:33:19+00:00 By |

We Cannot Prevent 100% of Injuries, Period It’s one of the hottest terms in fitness today, injury prevention. With the increasing incidence of injuries across the board in both our fitness and sports performance industries came the rise of the phrase “injury prevention” and [...]

3 10, 2018

How To Be A Leader In Today’s Fitness Industry
The Top 5 Traits Every Great Coach & Trainer Need To Thrive

2018-10-03T15:01:17+00:00 By |

Leadership: It Takes More Than a 6-Pack and IG Account The role of today's personal trainer and strength coach has evolved significantly since the inception of the profession just a few decades ago. In order to truly thrive today as a fitness professional, it takes far more [...]

17 09, 2018

You Are NOT Your F*cking MRI!
The Truth Behind Pain, Imaging, Surgery and MORE...

2018-09-17T13:57:11+00:00 By |

Stop Letting a Piece of Paper Define You We are in the midst of an orthopedic injury epidemic. More people are hurt than ever before, and shockingly, more people are receiving "conclusive" imaging and quick fix surgical interventions than EVER before. It's time to take a sta [...]

11 09, 2018

How to Preserve Your Orthopedic Health During Contest Prep
Staying Healthy While Competing In The Most Unhealthy Sport In The World

2018-09-11T15:21:36+00:00 By |

Just Because You Look Great Doesn't Mean You're Healthy When it comes to preparing for physique competition, most competitors have an all-or-nothing mentality. They will pull out all the stops and do everything possible, except keep their health in check. Let’s be clear, phy [...]

3 09, 2018

Metabolic Flexibility: How To Use Carbs AND Fat As Fuel
Setting The Dogmatic Diet Record Straight Once And For All

2018-09-05T19:01:35+00:00 By |

The Grand Debate: Carbs vs. Fat for FUEL... Stop me if you have heard this one... “Fat is the best fuel and you need to stop being a sugar burner for better body composition.” Or, “Carbs are evil and should not be eaten.” And then the inverse, “Carbs are a requirement for th [...]

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